Global

Festival & cultural sponsorship

Rights-holding brand experience with layered social storytelling and creator coalitions.

1.2B impressions

Organic + paid; brand lift study in core markets.

Scope: Media partnership, Social, Production

We translated sponsorship assets into a year-long narrative—on-site build, live capture, and creator-led episodic content.

Risk and compliance were handled up front so regional teams could move fast during the live window without last-minute legal reviews.